Podcasts on Spotify: step by step to put your

Podcasts are one of the fastest growing media types in recent years. If you are thinking of creating one for yourself, it may be a good idea to have it in aggregators. Despite not being the first, Spotify has become one of the main platforms for this. But how to put podcasts on Spotify, one of the main audio streaming apps?

This is what we are going to show you. In our walkthrough, we'll show you everything you need to know before you put your podcast live, as well as the actions you need to take to get your podcast published on the platform.

So stay with us and start taking action now to get more listeners for your podcast episodes!

What do you need to know before putting podcasts on Spotify?

There are some requirements to fulfill before your podcast can be accepted by Spotify. The first is that your podcast must already exist and be hosted. It is not possible to create podcasts on Spotify from scratch.

The episode files must be in MP3 format and bit rates between 96 and 320 kbps. In addition, the file of an episode cannot exceed 200 MB, which gives about 83 minutes if recorded in the maximum quality of 320 kbps. Larger episodes must be recorded in lower quality to be accepted.

You will also need to submit a cover art, the one that will appear on your podcast page, must be in square format and in the highest resolution possible. Spotify accepts PNG, JPEG or TIFF formats.

Tip: don't know much about design, but want to create your own podcast cover? Then try Canva for free!

canva screen with podcast cover templates on spotify

Your RSS feed (which we will talk about later), will need to have a cover image in the format shown above, in addition to a title and at least one episode already available. The title of your episodes cannot be longer than 20 characters, or they will appear cut off in the interface.

Now that you know the requirements, here's how to get your podcasts on Spotify!

How to send your podcast to Spotify

The first step is pretty obvious, but if you don't already have a streaming service account, you'll need to have one to place your podcasts on Spotify. Then go to Spotify's special podcast page and click Begin.

Now, log into your account and click Begin again. On this page, you will need to paste the link to your podcast's RSS feed.

spotify podcast page, where you need to paste your podcast's RSS feed link

To do this, access the control panel of the hosting service where your podcast is stored to find. Remember that the RSS feed must include cover art, author's name and an email address, which will be used to confirm that you are the owner of the podcast.

You will then need to confirm this. Spotify will send an eight-digit code to the email registered in your RSS feed. Take the code and insert it on the page.

Next, you will be asked to enter some information about the podcast, such as the category it belongs to, the language and which country it is from. Finally, you will need to review this information and confirm it.

spotify page for podcasters, where information about the program should be placed

There is no need to do anything for now. Spotify itself will evaluate your podcast and check if everything is ok. The platform reported that this review process could take a few hours. Once the podcast is published, you will receive the URL of your podcasts on Spotify.

From here, you can start promoting it and follow its performance on the platform!

Remember: Spotify is not the only one!

Having podcasts on Spotify is a great way to get your show to more people who wouldn't know it that way. At the same time, it is good to understand that Spotify is far from being the only platform that aggregates podcasts.

If you want your podcast to reach more people, it may be a good idea to put it in other aggregators. So don't leave without checking out some of the most popular podcast apps!

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